The Art of Patron

The event was comprised of crafted food, speciality cocktails, ornate dresses made of paper, live art activations, crafting stations for guests, music, and virtual reality. Patron had a vision to introduce guests directly to the history, the essentials of tequila making, and the inspiration behind the brand. The Art of Patron tour did just that, the various activations for the guests were plenty, showcasing pretty any form of art with a Patron touch.