L’Oréal Paris, the renowned beauty care company headquartered in Paris, France, stands at the forefront of the industry, offering affordable luxury to individuals who seek beauty excellence. As a longstanding sponsor of the Primetime Emmy Awards, L’Oréal Paris has consistently elevated the event with their unwavering support. Backstage, their meticulously curated makeup stations provided a haven for artists and celebrities, featuring exquisite product displays and stunning beauty lighting to ensure every red carpet appearance was truly showstopping. Additionally, L’Oréal Paris graced the red carpet itself, offering touch-up beauty services to attendees, while also fulfilling product needs throughout the live show. As the award ceremony concluded, the festivities continued at the prestigious Governor’s Ball after-party, where L’Oréal Paris delighted guests with their elegant makeup touch bars. Here, attendees had the opportunity to interact with the products, receive lip or eye refreshes, and prepare for the next memorable red carpet moment. Designed by Abel McCallister Abel
ClientL'Oréal ServicesAbel McCallister Abel : Event Production, Product Placement, Gifting Year2013-2016LocationLos Angeles, CA
